Bruno | Creative Designer - Os Especialistas

There's nothing better than working in a good mood in a simple and direct campaign with 3 different and very fun situations.

Nothing better than working good humor into a simple and direct campaign. With 3 different and fun situations, the new campaign from Império das Tintas comes to show many “experts” that a little help from those who really understand is very important. Meet Geraldo, the “know-it-all” now.

In these campaign, the creative team wanted to show the audience that Império do Tintas have a lot of knowledge when the subject is home improvement, paints, and trends. With your team of interior designers and expert sales staff, the customer can trust the service that they provide.

Império das Tintas — Os Especialistas (Mofo)

That idea started when Geraldo searched on the internet about how to remove mold on the wall. But things did not turn out as expected.

Império das Tintas — Os Especialistas (Tendência)

Geraldo had a vision of transforming his living room by painting it with a trendy color. Eager to revamp the space, he set out to find the perfect hue. However, despite his efforts, the best he could was a color that last century.

Império das Tintas — Os Especialistas (Concreto)

Geraldo wanted more texture on the wall of his kitchen, but ended up creating a defect.

Thanks for watching!

With partnership – Polo Agency

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